Measuring customer and employee satisfaction is more than an obligation for ISO certification. Feedback is a powerful instrument for structurally improving quality and processes. In this article you will discover how to optimally use feedback for concrete improvements.
From measuring to improvement
Gathering feedback alone is not enough; the real value lies in translating insights into action. Modern feedback software makes it easy to automatically link results to improvement priorities and share them directly within your organization. This transforms feedback into a management tool for continuous quality improvement.
4 Practical ways to improve quality
- The fresher the feedback, the better
Quick action is essential. Collect feedback continuously and ensure that improvement actions reach the right people immediately. This speeds up the process and improves quality faster. - Complaints as a starting point for improvement
Do not see complaints as obstacles, but as valuable input. Are several customers experiencing delayed deliveries? Tackle that process. Also pay attention to positive feedback to maintain what works well. - Small measurements, big impact
Sometimes a single specific question is sufficient, such as: “Are you satisfied with the delivery time?” With targeted measurements you can quickly identify areas for improvement and check whether actions have had an effect. - Focus on specific areas for improvement
Automatically link feedback to relevant data, such as departments involved or specific products. This helps you pinpoint where improvement is needed, so that you can adjust processes in a more targeted manner.
More than a standard: Building quality
By structurally using feedback for improvements, you develop an organization in which quality continuously improves. Use complaints and compliments as a compass for success and build an organization that is ready for the future.
